To reply or @reply? That is the question.

To reply or @reply? That is the question.

Twitter’s head of news, Vivian Schiller, caused chaos on Twitter when she revealed during her speech at the Newspaper Association of American mediaXchange 2014 in Denver that Twitter is “…working on moving the scaffolding of Twitter into the background”.

It’s widely expected that the day of the Twitter ‘@’ may be numbered, opting for Facebook styled mentions instead. However, scaffolding may also refer to the use of #hashtags.

There is no doubt that the @reply function on Twitter has become synonymous with the network and if this change goes ahead then this would be one of the biggest cosmetic refreshes on Twitter since the network was launched in 2006. As reported in TheNextWeb the use of ‘@’ and ‘#’ on Twitter may make it hard for newer users to understand the service, but there is no doubt that existing Twitter users will protest against the change.

Twitter has been making a number of changes to its service recently, with the latest update revealed on their blog last night that Twitter photo sharing will begin to get more social. This means mobile users will soon have the ability to tag up to 10 people in a photo and share up to 4 photos in a single tweet.

Is Twitter making improvements to its service or is the network just copying Facebook? Now that is the question.

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